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Podcast: Mintel Finds Consumers Seeking Food to Enhance Mood

Mintel’s Lynn Dornblaser highlighted the role of adaptogens, nootropics, and neurotransmitters to support cognitive function and mental well-being.

By: Lisa Olivo

, Rodman Media

At Natural Products Expo West 2019 in Anaheim, CA, Lynn Dornblaser, director of innovation & insight for Mintel, discussed the emerging trend of consumers utilizing foods and beverages with functional benefits for mental health, stress, concentration, performance, sleep, and more.

These "mood foods" feature adaptogenic ingredients targeting stress and fatigue, nootropics ingredients for brain function and focus, and neurotransmitters supporting mind and mood. 

Take a listen as Dornblaser showcases noteworthy formulas helping consumers achieve their cognitive best.

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